Do you really need another Christmas hamper?

​’Tis the season to be jolly. ‘Tis also the season marketing professionals in Singapore receive baskets of groceries, snacks and other goodies they don’t really need from various agencies, vendors and media partners.

This year, I have asked our partners to instead make a donation to a charity of our choice. Think about it. Doesn’t that make much more sense than receiving yet another Christmas hamper?

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